The iec full form in medical is Information, Education and Communication. The Information, Education, and Communication (IEC) strategy aims to raise awareness and spread information about the benefits available through the Ministry’s numerous schemes and programs, as well as to direct residents on how to obtain them. In keeping with the focus on promotive and preventive health, the goal is also to support the development of health seeking behavior among the general public. Through the numerous communication tools deployed, the IEC plan has catered to the varying demands of the rural and urban masses.
I = Information
E = Education and
C = Communication
The Ministry has devised a strategic plan for IEC events that are targeted in a variety of media, with central and intermediate media movements to disseminate information about a variety of health plans for a large number of people. The age IEC/Communication Plan focused on health days and topics for a month. Some have scheduled the event to coincide with the Ministry’s “Health Days,” while others have planned strategy-based multi-media campaigns that will last weeks or months. These are centered on issues such as the Integrated Diarrhea Control Fortnight (IDCF), Breastfeeding Week, tobacco control, and so on. Seasonal infections, such as dengue fever and H1N1, necessitate longer-term stimulation.
There was a component of information in every IEC event. Plans for TV and Radio can be integrated. Use of social media incidents not covered by the mainstream media. They were strengthened at the highest level, the Media Plan was followed to guarantee that application and moderation are carried out alterations, as well as probable shifts of focus the necessity In a one-of-a-kind event, in conjunction with the Ministry of Education, Under the direction of the Direction of Field Publicity (DFP), The Ministry of Information and Communication will create a mission to make the RMNCH + A range better initiatives and strategies of the federal government the 184’s moderate and collaborative media movement District at the Highest Level (HPD).
Dissemination of information on preventative and health care for young people, newlywed couples, expectant moms, food mothers, newborns, and babies are among them. With the State’s involvement, the government, and the partners’ agency, it’s a huge step forward in terms of better creativity advocacy and the inclusion of health research public behavior inside these priority districts.